Catherine Tait will have to sell Canadians on CBCs value

first_imgAdvertisement LEAVE A REPLY Cancel replyLog in to leave a comment Melanie Joly was beaming like a proud parent on Tuesday morning as she stood in the foyer of the House of Commons and introduced Catherine Tait as the new president and CEO of the Canadian Broadcasting Corporation.Joly had reason to be pleased: After announcing last summer that every Canadian with access to the internet and a smidgen of chutzpah could apply for the top CBC job – it was democracy in action! – the Liberal government had managed to sift through the online chaff to pluck a winner who was actually worthy of the position.Better yet: Joly had found a kindred spirit. Tait, 60, was one of the first TV producers of her generation to move into digital production as a creator of early web series. So she was speaking from experience as she moved through the lines of her prepared speech and noted the ways in which the broadcasting industry has been disrupted. “Never before has content been in such demand on a worldwide basis, and never before have Canadians had the power to choose from such an abundance of content, to be accessed on any device, and to be viewed or listened to at any time,” she said. Advertisement Facebookcenter_img Login/Register With: Twitter Advertisementlast_img